Postobón is one of the largest companies in the beverage industry in Colombia, and is committed to annually show the results and objectives in social responsibility issues that directly impact the country.
In order to do this, Postobón asked us to create a platform that will make visible the 4 axes on which its social responsibility is governed: education, environment, the countryside and the community.
Our challenge was to able to demonstrate this changes easily and graphically, different from what had been done in previous years, (pdfs or pages with zero user experience.) In just 5 days.
In this short period of time we managed to develop a web site of easy navigation with good practices of UX in which it was possible to understand clearly, what the brand was doing in terms of social responsibility.